Tracking y analítica
Para tiendas Shopify y otros negocios cuyos pedidos o ventas, analítica y plataformas publicitarias cuentan historias distintas. Encontrar la causa, reparar el flujo de eventos y comprobar el resultado con pedidos reales.
¿Te suena?
Salvo el Health Check, cada uno de estos trabajos se presupuesta como Focused Fix (desde EUR 425) o como Custom Engineering Project (desde EUR 1.400).
How a headless US Shopify retailer won back source attribution, cut duplicate purchases to zero and finally subtracted refunds.
16 Days Before Shopify's Deadline: Rebuilding Measurement for a Headless StoreI sent paid Stripe subscriptions to Google Ads as offline conversions for a US telehealth practice and fixed identity lost by conversion tags.
Google Ads Was Optimising for Free Screenings. Now It Knows Who Paid.An audit of a UK subscription supplements brand: 67 days of zero GA4 purchases, renewals credited to 119-day-old clicks, and 44% of new orders untraceable.
67 Days of Zero Purchases in GA4, and Nobody NoticedRebuilding lead tracking on a Webflow site I never logged into: 27 changes, each with its own undo, and 15 of 15 negative tests passing.
27 Changes, Each With Its Own Undo: Fixing Lead Tracking on a Site I Never Logged IntoHow a UK marketplace cut Google Ads from about 2.9 conversions per real submission to one event per action, reconciled against its own records.
2.9 Conversions per Real Submission: An Event Contract for a MarketplaceI separated consent-related journey loss, offline sales and inflated Meta purchase events for a US home-safety store, then checked recovery against orders.
Proving Why Meta Attribution Dropped (p = 0.0002)I added AI-referral reporting to a ticketing business’s own Looker Studio report and checked the underlying purchase tracking separately.
See What ChatGPT Sends You: AI-Referral Reporting for a Ticketing BusinessI built a lead-gen reporting cockpit, repaired a silent n8n failure, and separately built scheduled Google Ads imports from call-tracking data.
Silent Zeros: When a Reporting Pipeline Says Success and Delivers NothingHow a multi-currency EU fashion brand reconciled Triple Whale, Meta and Google, and got 37 of 37 orders to Meta once, with the right amount and currency.
Three Tools, Three Answers: Reconciling Triple Whale, Meta and Google for a Multi-Currency StoreHow a Greek herbal-tea brand carried one Shopify variant ID across Merchant Center, GA4/Ads and Meta and lifted GA4 order coverage from 29% to 80%.
One Product ID Everywhere, and 29% → 80% Conversion CoverageAn audit of a Spain-based coaching funnel separated an underperforming ad from a working Lead signal. I then built a client-owned Calendly-to-Meta server route.
Your Tracking Is Fine. Your Ad Isn't.I reconstructed a US education provider’s Meta lead collapse from campaigns, events and page checks, delivering a working hypothesis and remediation plan.
Meta Leads Collapsed Overnight: A Read-Only Forensic ReconstructionI audited a scheduling platform and proposed a seven-stage measurement funnel, from acquisition to activation and subscription.
Measuring a SaaS Like a SaaS, Not a ShopI repaired an apparel store’s product feed and documented its maintenance. The Merchant Center account remained blocked.
Merchant Center Feed Repair Within a Narrow Scope...rebuilt Meta tracking for my funnel with browser + server deduplication, set up the tracking Worker to run on my own Cloudfare account (for full ownership)...
Very responsive, professional, and REALLY knows his stuff. I had an issue with meta ads attribution and [he] did a great job fixing it!
He continually checked in on how the conversion tracking was going days and even weeks after the project ended.
He’s probably the best freelancer I’ve worked with. He’s super responsive, incredibly knowledgeable, and always finds a solution to every problem.
Cómo empezar
Describir la tarea es gratis, por mensaje o en una llamada de hasta 15 minutos. Si la causa es desconocida, un Health Check puede establecerla; si el arreglo ya está claro, lo presupuesto directamente.
Estimación
¿Ya sabes cuál es el síntoma? Empieza por las páginas de síntomas, o mira qué cubre el Tracking Health Check.
Comprobación externa gratuita en diez segundos · sin registro · después, habla de la tarea por correo, gratis — o un Health Check de solo lectura por EUR 375 cuando hay que establecer la causa, veredicto por escrito dos días laborables después del kickoff
Eso todavía no parece una dirección web. Con el dominio basta — tu-tienda.com o your-store.myshopify.com.
· no es una tienda
Eso es una plataforma, no una tienda. La comprobación lee la tienda que ven tus clientes — pega el dominio propio de la tienda. Un dominio personalizado vale; no tiene por qué terminar en myshopify.com.
Para · lo que revisaría primero · ✓ Tienda Shopify
Primero abriría tu evento purchase de GA4 y contaría los pedidos sin transaction_id; después emparejaría los eventos del píxel de Meta y de CAPI por event_id. Eso es el Health Check: solo lectura, EUR 375, veredicto por escrito dos días laborables después del kickoff, una vez confirmado el acceso — o lanza ahora la comprobación externa gratuita y mira qué etiquetas carga tu tienda.
Comprobación externa gratuita
10 segundos · sin registro
Qué etiquetas de tracking son visibles en tu tienda — y qué comprobaría a continuación.
Después, si quieres la respuesta completa: un Health Check de solo lectura, EUR 375, veredicto dos días laborables después del kickoff. Precios →
Hola, soy Daniil.
Trabajo contigo desde la definición del problema hasta la implementación y la entrega. Hablas con quien hace el trabajo. Trabajo en inglés y ruso.
La primera respuesta es gratis, en un día laborable. O escribe directamente: next@taskfordaniel.com
